New York’s Center for Living Has Celebrity Support

Posted on | January 22, 2010 | No Comments

Seniors in and around New York now have access to the Martha Stewart Center for Living. The lifestyle empress and celebrity financed the center, part of Mount Sinai Medical Center, in honor of her late mother.

In an interview with CNN.com’s Alina Cho, Stewart – whose mother, also named Martha, passed away two years ago at age 93 – explains her reasons for creating the strategically named Center for Living. Stewart talks about the “silver tsunami” – or the aging baby boomer population that will soon start turning 65 – that will need more health-care and other wellness resources.

See the CNN.com video report about the Martha Stewart Center for Living and the kinds of services it provides for seniors. What could the senior living business take away from a successfull initiative like this one?

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